Creating Demand for Voluntary Medical Male Circumcision: A Training for Community Mobilizers

Creating demand for VMMC

Elizabeth Gold

Community mobilization and interpersonal communication are critical for engaging communities to create awareness and understanding about VMMC and generate demand for VMMC services. While there are other demand creation activities and approaches, such as use of mass media and social media, this guide focuses on community mobilization for VMMC services.

Community mobilizers need basic information about VMMC and HIV to understand what they are doing and why they are doing it. They also need to know how to perform their assigned tasks. With effective communication skills, community mobilizers can build rapport and confidently engage communities, specific groups, and individuals in meaningful and effective dialogue.

This training manual is a three-day course that:

  • Is designed for training mobilizers on demand creation for VMMC.
  • Covers all the necessary information on VMMC and demand creation to enable mobilizers to carry out their job effectively and with a client-centered approach.

The trainer will use this manual to train community mobilizers for two days in the classroom that include practical role-play exercises, with a third day for field visits to a VMMC clinic and observation of a mobilization activity. Participants will be expected to use the skills and knowledge gained to implement community mobilization for VMMC

March 12, 2019
Year of publication
Resource types
Programmatic guidance, Tools, Training materials
community mobilization, VMMC, voluntary male medical circumcision (VMCC), demand creation

Similar Resources

Despite considerable efforts to scale up voluntary medical male circumcision (VMMC) for HIV prevention in priority countries over the last five years, implementation has faced important challenges. Seeking to enhance the effect of VMMC programs for greatest and most immediate impact, the U. S.…

The manual is designed for volunteer peer educators (VPEs), drama interns, members of youth action clubs (YACs), teenage mother’s clubs and community stakeholders and for the implementation of SRH lessons and drama outreach through a gender lens.

This guide is intended to lead program managers, planners, and decision-makers through a strategic process to identify effective investments for engaging men in efforts to improve sexual and reproductive health.

Global experts recognize the need to transform conventional models of healthcare to create adolescent responsive health systems.

Many of the participants for Interagency Gender Working Group (IGWG) trainings come from a technical perspective. Whereas they might find theory interesting, they are most engaged when they have the opportunity to directly apply new knowledge to their current work.

Uganda has experienced cases of tetanus in the safe male circumcision (SMC) program for HIV prevention. Gulu district begun implementation of tetanus toxoid (TT) vaccination of men prior to SMC in 2015.

In 2014, USAID/Tanzania awarded the Tanzania Strengthening Police and Prison Comprehensive HIV Services (SPPCHS) project as an initiative under the AIDSFree project.